This was a interesting event, aimed at small businesses who were looking to use Web 2.0 (that’s Facebook, myspace and all the ways we use to connect with others – the cuddly web, if you like) to promote their products and services. A lot of it was aimed at Ebayers, which I’m not, except in a purely personal capacity when trying to get rid of unwanted bits of clutter. The best sessions, in my opinion, were by Dan Wilson on using Web 2.0 (I liked his comment that Facebook does not take up a lot of time and you can get away with only four to five hours a day) and Ivan Croxford on using BT Tradespace. I already have a presence on Tradespace but am going to add some products as well and try using it for sales. I also sat in on an email marketing talk but found it very specific to the company presenting (ie, use us and this will happen) rather than generally informative. The official website will have videos of the talks.
Tabitha Potts is a published writer with several short stories in print anthologies as well as online. Recently she had stories long-listed for the Royal Academy Pindrop Award and the Sunderland Short Story Award, one was a Finalist in MIROnline’s Folk Tale Festival and one was Highly Commended in MIROnline’s Booker Prize Competition. She recently completed an MA in Creative Writing at Birkbeck with a Merit and has a First in English Language and Literature from Oxford University. She runs Story Radio, a short story podcast, in her spare time (www.storyradio.org) and works as Head of Marketing for a publishing firm, Globe Law and Business.